Best Data Brokers for Marketers (2026)

Profiles on 2.5B consumers sold to anyone

Acxiom, now part of IPG through LiveRamp, maintains detailed consumer profiles on 2.5+ billion people worldwide combining public records, purchase history, social media activity, and partner data feeds. Sells consumer profiles containing 10,000+ attributes per person to marketers, financial institutions, and government agencies. One of the oldest and largest data brokers operating continuously since 1969, with five decades of accumulated personal data.

Massive PII database sold to ICE

LexisNexis Risk Solutions aggregates billions of public and proprietary records including Social Security numbers, addresses, phone numbers, employment history, and asset information. Sold data access to ICE for immigration enforcement targeting. ACCURINT platform provides law enforcement with instant access to comprehensive personal information on virtually every US adult. Processes over 100 billion data points for identity resolution across government and commercial sectors.

People search aggregating 12B records

Spokeo aggregates personal data from over 120 public and private sources, compiling searchable profiles on more than 600 million Americans. Database includes full names, home addresses, phone numbers, email addresses, estimated income, property records, court records, social media profiles, and family connections. Opt-out process exists but requires re-submission as new data imports continuously recreate removed profiles within 30-90 days.

Background checks compiling criminal records

BeenVerified provides consumer background checks compiling criminal records, court documents, property records, social media profiles, and contact information for anyone willing to pay a monthly subscription. Part of a network of people-search brands that share the same underlying data. Markets directly to consumers enabling workplace stalking, tenant discrimination, and personal harassment under the guise of safety.

Phone and address lookup service

Whitepages maintains records on 275+ million American adults with reverse phone lookup, address search, and people search capabilities. Premium subscriptions unlock full reports including criminal records and property data. Opt-out process is intentionally difficult requiring multiple steps, identity verification, and repeated submissions. TenantCheck product enables landlord screening of rental applicants using aggregated personal data.

People search with deliberately difficult opt-out

Intelius operates people search and background check services with one of the most notoriously difficult opt-out processes in the data broker industry. Requires submitting government-issued photo ID just to remove your own personal data from their database. Part of the PeopleConnect family of data broker brands. Dark pattern UI design makes data removal intentionally confusing and frustrating to discourage completion.

Public records aggregator with no meaningful opt-out

PeopleFinder aggregates public records including criminal records, court filings, property records, and voter registrations with minimal privacy controls. Opt-out only applies to their specific platform while identical data remains freely available on dozens of affiliated sites using the same underlying database. Available data includes relatives, associates, neighborhood demographics, and estimated household income.